5 Ways Enterprise Wayfinding is Shaping the Mall of the Future

by Jibestream on 1/1/19 7:45 AM

What comes to mind when you imagine the mall of the future? As consumers, one would hope that it would be easily accessible, navigation would be simple and straightforward, and the stores you stop at seem to know what you want before you do. From the REIT and retailer side of the coin, there's a desire to be able to lead customers directly to your store, offer them exactly what they want and are likely to buy, and to be able to reach out to them more effectively in critical buying moments.

As futuristic as these ideas may seem,  Enterprise Wayfinding Platforms (EWP) are already able to make these dreams a reality.

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10 Essential Features Indoor Wayfinding Adds to Your Shopping Mall App

by Jibestream on 11/8/18 1:52 PM
 
When it comes to building your shopping mall app, you have the option to use an off-the-shelf solution or to develop a custom app – both approaches have their pros and cons. 
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The “Next-Gen” shopping experience will rely on a solid data foundation

by Chris Wiegand on 5/31/18 9:20 AM

The post The “Next-Gen” shopping experience will rely on a solid data foundation appeared first on IBM Internet of Things blog.

Retail has endured a turbulent time. The past decades have seen a painful shift from traditional brick-and-mortar to the online shopping experience. Driven in no small extent by a desire for instant gratification; tech-native Millennials have demanded personalization, speed, and frictionless online shopping experiences. And while this has fueled innovation and the development of mobile, web and IoT technologies, it has also seen the closure of retail stores and malls dominate the headlines.

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Shopping Mall Apps Enhance a Shopper's Path to Purchase

by Jean Moncrieff on 2/19/16 11:41 AM

A fully integrated shopping mall app will enhance a shopper’s path to purchase and affect incremental visits and spending at your shopping mall properties. 

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