The benefits of digital wayfinding are undeniable. From improving patient experiences in hospitals to supporting the omnichannel retail experience in shopping malls, indoor wayfinding brings a competitive advantage across multiple industries. However, while the benefits are clear, the process of planning a project and selecting the appropriate wayfinding technologies can be a daunting task.Read More
Corporate workplaces are challenged with creating a motivating and productive space. One that not only offers a more connected way for all parties to interact with each other and with the space, but one that also allows them to quickly respond to the fast changing demands and needs of the workforce.
I once had a professor - the esteemed communications and social change researcher, Dr. Martin Laba - who taught me what is potentially the most important thing I learned in university, and I think it’s something we all know intuitively on some level.
No matter the culture or context, storytelling is the key to human connection. Humans everywhere connect, communicate, empathize, and advance through stories.Read More