Advances in digital wayfinding technologies are giving rise to new opportunities for radically improved customer experiences across a number of industries. One place that stands to benefit significantly from these advances in location-aware technologies is the healthcare sector. The opportunity to reduce the anxiety of patients visiting healthcare facilities, improve the patient experience, and ultimately increase the efficiencies and operations for healthcare facilities is significant. 

When you think of wearable devices in relation to health care, you likely imagine devices that analyze sleep patterns, measure your heart rate, or monitor your blood oxygen. They're all largely designed to collect superficial data about the state of well-being of a younger, relatively healthy group of people, and are marketed as such. Meanwhile, the demographic who could undeniably benefit most from wearable technology, the older or chronically ill people, are largely ignored. 

In an era when patients expect to be treated as valued 'customers' and hospitals are measured by patient satisfaction and HCAHPS scores, innovative hospital administrators know that an exceptional patient experience is no longer simply a ‘nice-to-have'; instead, it's become a competitive differentiator.

Over the course of the last decade, public spaces have increasingly digitized their assets and implemented interactive wayfinding systems into their facilities to improve customer experiences. From airports and major transportation hubs to innovative corporate campuses and shopping malls, public spaces are increasingly prioritizing internal navigation. One of the sectors that undoubtedly stands to benefit the most from the advances in location-aware technologies is healthcare. 

Wayfinding technology has increasingly become an invaluable tool on corporate campuses around the world. Enterprise Wayfinding Platforms (EWP) go far beyond simple navigational cues showing users how to find their way from point A to point B. They now play an integral role in supporting the digital workplace of the future by integrating location-aware technologies, the Internet of Things (IoT), indoor mapping technologies, business intelligence applications and more, through a single platform.